In recent years, the development of course of study of our country sufficient cure is very rapid, according to concerning respect statistic, the increase rate of sufficient cure course of study should compare other industry tower above 10 percent above. Can say, our country is greeting the period that industry of a sufficient cure grows greatly, market potential is tremendous, perspective is very wide. But will look from another respect, sufficient cure demand is complex and changeful, its consume taste and consumptive psychology, change as the change of social environment possibly. Sufficient cure enterprise needs fibrous root occupies the requirement of oneself condition and ambient conditions, see the development trend of sufficient cure market clear, choose proper sale method, just be in likely intense market scores a success in competition. The development of sale of prospective sufficient cure, will along undermentioned 10 way develop.
One, the quick meal that goes high grade and efficient changes way
As city life rhythm accelerate and of dweller income level rise, increase with each passing day to the demand of snack socially, the snack inn with efficient cheap of qualitative actor price is sure to get the welcome of broad dweller. Mr Qian Xuesen once put forward our country's famous scientist, in a few big cities of our country, build snack center, what manage with dimensions is efficient with low cost, will satisfy the food of broad masses to need, quicken the pace of housework socialization, the development of economy of stimulative our country. In fact, our country each district already had a lot of restaurant and of all kinds sufficient cure enterprise, carry management snack business and make oneself obtained good economic benefits.
The productivity level of industry of our country sufficient cure is lower, be necessary to pass development snack company, do intensive to change manage, improve the manufacturing efficiency of sufficient cure course of study, put a lot of families from the in working solution of a multifarious day of 3 eat.
The United States machines a respect in sufficient cure food, have taller manufacturing efficiency, have large quantities of one big companies that value dimensions to manage because of the United States namely, if company of peaceful dark food is the birds flesh processing factory with the largest scale on the world, can machine 26 million chicken every week! Its sale occupies inn of snack of complete United States to sell the 80 ﹪ of amount.
2, the emotional appeal that emphasizes sale environment more and atmosphere
The consumer of modern society, often contain a lot of perceptual component when undertaking consumptive, get easily the influence of environmental atmosphere. On food they pay attention to alimental flavour not quite, but pay attention to the environment when taking food and atmosphere very much, the environment that the requirement eats " setting is changed " , " the mood is changed " , can satisfy their perceptual requirement better thereby. Accordingly, cafeteria of quite a few, decorating an environment, built atmosphere to fluctuate very great time, strive builds those who go out to have distinguishing feature alone, absorbing decorous emotional appeal; Or fancy and chic, or sweet romance, or quiet and elegant, or lively stimulation, or gorgeous, or small and exquisite; Some shows city scene, amorous feelings of some display rural area, those who have Chinese style color, also have Western-style color, have match well of Chinese and Western more. Overflow colorific inn name, dish name to extremely rich billow from cate environment, make you can be in chunk during cheeking, foil has the emotional appeal of the asthetic mood with tasteful through the ages and one clique warmth. Interior of sufficient cure inn also can select peculiar originality, wait for the number that will take a table with tulip, red rose for instance. Do business the doorway billboard with medium, medium preparation, your person feels frozen callosity, if convert " this inn began to do business at 9 o'clock in the morning, await a bit please " , "This afternoon at 10 o'clock put up the shutters, tomorrow in the morning at 9 o'clock adieu, excuse please " , make a person times feeling is friendly. Accordingly, having the snack inn of favorable environment atmosphere and big public house, it is to suffer people gay.
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